Our Story
Albthra was founded with the vision of providing brands with a reliable and strategic gateway to enter and grow within the Middle East.
Headquartered in Dubai and serving Saudi Arabia and other regional markets, Albthra acts as a comprehensive one-stop partner for international and local companies aiming for sustainable growth.
In addition to distribution and brand management across food and cosmetics, Albthra offers end-to-end private label solutions from concept creation, branding, and formula development to production, packaging, and shelf launch.
By combining global industry expertise with deep local market insight, Albthra enables brands to navigate regional complexities, achieve market penetration, and build lasting consumer connections across the Middle East.
We source to spec, audit suppliers, and document SOPs so every shipment and shelf reset hits the same standard across cities and seasons.
From fast pilots to packaging tweaks, we iterate quickly, adapting formulations, claims, and route-to-market to what the GCC demands.
One point of contact, clear updates, and decisions built around your go-live date so teams launch with confidence.
We plan beyond the first PO: pricing bands, review cadences, and post-launch support that scale from pilot to nationwide listings.
Food & Cosmetics distribution for GCC market entry launch plans, distributor portfolio optimisation, and route-to-market guidance from Dubai.
Retailer private label planning & execution for food and cosmetics formulation, packaging design & labels, barcode/GTIN setup, and realistic MOQ/timeline control.
Modern trade listings and trade marketing with corporate/creative branding, strategic brand proposition, and continuous post-launch brand management with clear reporting.
Digital & social media marketing, SEO/lead generation, and analytics-driven segmentation, plus campaign styling, video/event support, media coverage, influencer partnerships, and on- and off-market strategies.
OUR RANGE OF PRODUCTS
Recent Blog
Field-tested insights to launch faster.
How We Work
We act as an extension of your team, your seconded regional office.
From market research to product registration and documentation, we simplify complexities while ensuring cost-effective growth and successful market entry.
Contact
Y Z Building, Office 101, 1st Floor
Al Quoz 3, Dubai, UAE
+971 (0) 58 591 6474